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How to Use Social Media: A GDPR Guide for Healthcare Professionals
In this presentation, we will be discussing the importance of data privacy and providing guidelines for healthcare workers to protect sensitive patient information on social media. Welcome and objectives Importance of patient data privacy Patient data privacy is a fundamental aspect of healthcare that must be protected at all times. Failure to protect patient data can result in legal and ethical violations , fines (up to €20 million, or 4% of worldwide turnover) loss of patient trust, and negative impact on the healthcare organization's reputation. Recent data breaches in healthcare have resulted in patient harm or compromised privacy, emphasizing the need to protect patient data privacy. Overview of social media use in healthcare Social media platforms are used to communicate with patients and other healthcare professionals. Multiple types of social media platforms are used in healthcare, including both professional and personal accounts.

